Growthub Playbook

Find all the best templates and set-ups built by Growthub's community

Novelty / Curiosity-Driven Ad

Great for building customer intrigue and sticking out in the feed.

Creative

Scarcity / Urgency Ad

Great winning ad angle for the upcoming holiday sales and promotional discounts.

Creative

Status & Aspiration Ad

Strong emphasis on social proof and trust elements but positioning product from place of status and authority rating.

Creative

Lifestyle Social Proof Angle

Showcasing lifestyle imagery, happy customers, and stacked social proof elements are conversion gold.

Creative

Problem Solution FocusedAd

This ad is great for calling out users main pain points and showcasing product focus.

Creative

Personalized Headline Callout Style

This ad style leverages heavy personalization to speak and call out a specific type of customer.

Creative

PPCOB Style Ad Layout

Product, Person, Color, Overlay, Border Style

General

Competitor Ad Cloning

use competitor ad & strategically place brand logo

Creative

Stacked Social Proof Ad

Create a modern agitate + solution focused ad with a clean aesthetic background, show a happy target customer using the product. Include a bold headline that in less than five words, that focuses on personalized agitate + solution focused headline targeting the customer. Add a small circular badge showing 10k verified customers and include clean 5 star customer reviews in near proximity directly above the badge for social proof and trust elements. Also, include in close proximity to location of product position, 3 product benefit icons listed out with short text benefits and related icons for each bullet points all correlated to the problem that's agitated to grab attention.

Creative

Lifestyle Social Proof Ad

Create a modern testimonial add a clean aesthetic background, show a happy target customer using the product. And add a customer lifestyle environment associated with the product include two to three testimonials that focus on the transformation delivered to their life and experience. Add a small circular badge showing "20,000" verified customers and include clean 5 star customer reviews in near proximity directly above the badge for social proof and trust elements.

Creative

Social Proof + Trust Elements Ad

Great for associating strong trust and social proof elements with brand/product.

Creative

Product Benefits

Great for showcasing benefit icons and relating directly to customer pain points.

Creative

Lifestyle Photo Ad

Lifestyle ads are great for showcasing how the product is used or where it used, without being too pushy for the sale.

Creative

Bold Product Focused Ad

Great for showcasing core benefits of product to build trust quickly with cold traffic.

Creative

Customer Avatar Product Focused

Customer Avatar targeting is very effective for hyper personalized ads.

Creative

Gradient Product Background

Gradient Product focused ads great for direct sales and offers combined with dynamic branding colors and elements.

Creative

Testimonial Product Focused Ad

Great for social proof and trust you want to use this angle for building credibility in a product focused way.

Creative

Product Transformation Focus

Showcasing the positive transformation of your product is a great way to drive new customer acquisition.

Creative

Comparison Ad

Great for directly comparing your benefits compare to alternative solutions, product, brands, etc. they may be familiar with. Effective way to capture attention of your target customer.

Creative

Lifestyle Benefits Theme

By creating a familiar image in the mind of your target customer, you automatically associate your product being used as a solution on first association.

Creative

UGC Avatar Theme

Great for creating realistic and authentic product content, can easily add enhancements and further split test of variations. Relatable and personalized to your customer avatar works best.

Creative

Social Native Style

Blend into the feed with social-native ad using your product image still leading with focus. Obviously still an ad but making an effort to be informal and punchy.

Creative

Testimonial Ad

Great for targeting your specific customer avatar in personalized way. Highlight 1 key transformation benefit. Keep focused on product make enhancements after.

Creative

Agitate/Solution Angle

Using the attached product image for the brand. Headline: agitate a common frustration boldly. Subtext: provide product as the instant relief with 2 core benefits. Design: clean split layout, problem text on left, product on right.

Creative

Retargeting Focused Ad

Calls out past warm audiences like cart abandonment with a clear headline, adds urgency with a discount, and utilizes action specific language.

Creative

Before/After Angle

Create a female transformation-style ad using the product image. Headline: show contrast (before → after). Subtext: highlight the clear difference with product use. Design: split-screen layout or comparison overlay.

Creative

Holiday Sale Theme

Create seasonal ads for any holiday seamlessly using your product images. AI Models are non-deterministic so instead of asking for specific text use the power of the brand kit & nudge the image generation model to do the rest. For the overall design you insert objects that are festive accent visuals, but keep product central.

Creative

Press Style Ad

Generate press-style static ads from an inspiration layout while keeping main product focus highlight. Great for social proof and authority angle appeal to potential customers.

Creative